Northern Runners hosts Tromsø’s most challenging stair race every year—Sherpatrappa Opp—an event that takes runners up the iconic Sherpa-built steps to the top of Storsteinen fjell. The stairs, crafted by resilient Sherpas from Nepal, require grit and determination to conquer all 1203 rock-solid steps.
When Northern Runners approached HK Reklamebyrå, they were looking for an identity that truly reflected the toughness, endurance, and sense of accomplishment that comes with completing the climb. I was excited to take on the challenge and design something that captured the spirit of the race, honouring both the participants and the Sherpa craftsmanship.
Branding Elements
Reaching for the top!